The kickers trend setter will be Simeon Glen who has been chosen to wear the Kickers Kick-Hi's at least 2 or 3 times a week and recording any compliments or comments he receives when and where he wears them. Here is a pen profile moodboard we have created to show what Simeons interests and hobbies. Simeon is a break-dancer so we are thinking of trying to pull Kickers back into the urban street scene by getting Sim to wear the kickers at break dancing conventions and socials.
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